Graft
Hi-vis cinematic video with a quote builder, ideal for busy roofing contractors with scaffolding and crews working across several jobs.
TRUELINE · WEBSITE FOR ROOFERS
Trueline is a sharp Swiss grid with a service picker. It suits roofers offering everything from gutter clearing to full re-roofs, who want each service laid out clearly.


THE LOOK
White, black and a single strong red, with a giant headline and a wide photo below it. Everything lines up to a strict grid, there’s no clutter, and your trade and town sit in small red capitals beside the headline. It feels modern and honest, and helps customers compare your prices without phoning round three firms.
ON THE PAGE
Tap gutter clearing, a ridge repair or a GRP flat roof to see what’s included and the price.
Ask, agree, done: nothing starts until the customer agrees a fixed price and date.
Your finished roofs, each with job and town, shown big in a clean grid.
One long, specific review shown large.
Towns, postcodes and your answers.
Phone, email and opening hours.
Your services, prices, area, opening hours and photos replace the sample wording. Every design also has click-to-call, a WhatsApp button, your social links and up to 3 extra pages.
IS IT FOR YOU?
Trueline suits roofers with lots of smaller priced jobs as well as bigger work: gutter cleaning, moss removal, ridge repairs, fascias and flat roofs. Each one can show exactly what’s included, such as whether gutter clearing covers the downpipes. Clear descriptions answer the doubts customers carry after a pushy doorstep pitch.
To bundle several jobs into one quote, Toolbox works better. For high-end slate and metal, Keystone fits.
PRICE
The Trueline design costs nothing to set up. Hosting is £5 a month, and extras like online booking or your own domain are optional. See every price
QUESTIONS
Yes. Each service shows the price and description you give us, so you can say whether it covers front and back.
Yes, if you trade as a limited company: the footer shows your Companies House details without you doing anything.
Yes. Up to three extra pages are written by AI from what you tell us, such as a guide to GRP and EPDM flat roofs.
MORE DESIGNS
Hi-vis cinematic video with a quote builder, ideal for busy roofing contractors with scaffolding and crews working across several jobs.
Blueprint spec-sheet styling with a visit booker, suiting roofers who survey every roof before quoting and want those surveys booked online.
A 24/7 emergency layout for roofers who answer storm damage, leaks and emergency tarping when the weather turns.
Slate and terracotta with arched windows, almost made for roofers, and especially good for heritage slating, clay tiles and leadwork.
Colour-coded services with a job list, handy for roofing firms that also do fascias, soffits, guttering and chimney work.
Dark stone editorial with an estimate tool, aimed at firms doing natural slate, standing seam metal and high-end new-build roofs.
A calm magazine look with a quote wizard, for the local roofer whose customers want straightforward advice without pressure.
Not sure which design suits you, or what you need? Call or WhatsApp us and we’ll help you choose.